Expertise
International SEO
International SEO is about being genuinely relevant in each market, not simply translating pages. I work on multi-market architectures, localisation and the technical signals that help search engines serve the right version to the right audience.
How I approach it
- Domain, subfolder and hreflang architecture decisions
- Localisation and market-specific content strategy
- Managing cannibalisation and duplication across regions
- Scaling organic growth across multiple languages
Follow my work and updates on international seo and AI Search.
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