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Adel Fejzić

Research

Independent research on AI search & adoption

Data-led reports on how generative AI is changing search behaviour, adoption and discovery, with a focus on Bosnia, the Balkans and international markets.

202612 min read

AI Adoption in Bosnia and Herzegovina 2026: How Bosnia Compares With the Balkans and the EU

Bosnia is still behind the EU average in generative AI adoption, but growth is fast and heavily skewed toward younger users. A data-led look at Eurostat, BHAS, Balkan Barometer and Gen Z research, and what it means for search.

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