Expertise
GEO
Generative Engine Optimization concentrates on visibility inside AI-generated search experiences. It combines entity clarity, authoritative content and brand presence so a website is more likely to be referenced in generated responses.
How I approach it
- Entity and topical authority for generative surfaces
- Brand mentions and off-site signals
- Digital PR and source credibility
- Experiments across ChatGPT, Gemini and Perplexity
Follow my work and updates on geo and AI Search.
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